Articles

Do you run meetings – or do they run you?

This article looks at some of the challenges that arise out of meetings that are attended – and often led – by marketing professionals

Choosing a professional facilitator

There is a growing awareness that meetings do not have to be a waste of time and that having professional facilitation can enable real results to be achieved. However, there are also a greater number of people offering facilitation, so how do you make sure you get a right one!!

The power of metaphor

Great story tellers and communicators seem to have the power to connect with their audiences and use just the right stories to get them engaged. Their use of metaphors is often a key part of their "art".